Johnson, Gerry.

Exploring corporate strategy / Gerry Johnson, Kevan Scholes. - 4th ed. - New York : Prentice Hall, 1997. - p. cm.

Includes bibliographical references and index.

0135256356 (pbk.)

96047881


Business planning.
Strategic planning.

HD30.28 / .J648 1997

658.4/012

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