Rogan, Donal.
Marketing : an introduction for students in Ireland /
Donal Rogan.
- 4th ed.
- Dublin : Gill & Macmillan, 2011.
- ix, 445 p. : ill., charts, tables ; 25 cm.
Previous ed., 2007.
Includes bibliographical references and index.
9780717149810 0717149811
Marketing.
Marketing--Ireland.
658.8009415